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    Apple Headquarter Design

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    2017-06-18 10:10 查看他的注冊信息   查看他的Blog 給他發送悄悄話 引用并回帖 搜索他發表的帖子 復制到剪貼板. 
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    2017-06-18 10:16 查看他的注冊信息   查看他的Blog 給他發送悄悄話 引用并回帖 搜索他發表的帖子 復制到剪貼板. 
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    袁自強 wrote:

    What's Wrong with Apple's New Headquarters | WIRED


    The Ring and the Epic New Architecture
    A very educational article and rightly so when future is uncertain and old ways must be examined and new ways learned. Rightly so too it is the high-tech development which is making the epic changes and momentary epic changes and beyond.
    Steve Jobs might have picked the right architect Foster for the Ring who is known for thoroughness in research in workflow and custom designed and manufactured water faucet for HKBC in Hong Kong. Foster may have recycled the louver design of Beijing Airport for the Ring. Practical and functional consideration may those louvers be in reflecting day or moonlight into the workspace (not desirable for computer screens) or more acting as lateral beams reducing deflection of must be the large glass sheets used. I found them overwhelming for the Ring to resemble more like an industrial product ready to be reassembled elsewhere or to fly away at the moment of command. In fact this is what this perfect Ring really is faithfully describing what Apple does. But not very inspiring as architecture.
    I didn’t miss taking a look at another long piece that came with the Ring article. It is about Bjarke Ingelo, a Danish architect and his work. After viewing it at last I have a feeling that hopes for the future for architects. Not that all his work is agreeable with me more is of his forceful yet adaptable ways getting things done for his clients. In an unknown transforming epic where architecture must meet his lingo of epic of time is the right architect at the right moment. 40 years of age to be successful shouldn’t be too alarming in architecture anymore. With the aid of computer and a battery of them they work wonder like magic in what we see on screens to what exactly what we will get in reality of new architecture good or bad.
    John Yuan
    June 18, 2017

    袁自強 edited on 2017-06-20 13:35


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    袁自強 wrote:


    5 years ago Adam Mayer, a US architect wrote and published in newgeorgraphy on the Apple project.He writes the China Urban Development Blog.

    by Adam Mayer 02/29/2012
    Throughout history, architecture served as the primary communication device of common cultural values. Whether inspiring religious awe or displaying the power of an empire, great works of architecture went beyond mere utility to reflect the shared expression of time and place. Modern architecture, with its right angles and smooth surfaces devoid of ornamentation expressed the early 20th Century zeitgeist of efficiency and mass production. In many ways, the Modern architectural language also conveyed common cultural values of the time as it became the model for socialist utopia.

    The information technology revolution of the late twentieth century changed the role of architecture forever. With digital information readily available at our fingertips, buildings are no longer needed as a communication device. This new paradigm has largely gone unnoticed by the architectural establishment, which itself has been through a series of futile stylistic phases in recent decades ranging from the campy Postmodernism to the cynical Deconstructivism. The soul-searching continues today, as leading architects promote the use of technology to justify the creation of wild, superfluous forms that are for the most part nothing more than self-referential, sculptural contortions.

    Function still matters, but building design often no longer serves the higher aim of communicating a shared culture to a civic audience. Rather, it is the mobile IT products created by companies like Apple that do a superior job of communicating and transferring information while at the same time filling a human desire for great design.

    The implications for urbanism are enormous. Cities, as they are thought of in the traditional sense of high-density concentrations of people and buildings, are no longer required for a productive economy. No other place represents this new reality better than Silicon Valley. Rather than being an exalted futuristic urban landscape as one might expect given the amount of innovation that goes on there, Silicon Valley is a non-descript amalgam of low-density suburban villages. The headquarters of internet giants like Google, Yahoo! and Facebook are just as anonymous—bland office parks that turn inwards and are indifferent to the street.

    Los Angeles Times architecture critic Christopher Hawthorne blasts this reality in a critique of the proposal for the new Apple headquarters, which he calls a ‘retrograde cocoon.’ The proposal is a huge four-story concentric ring set among a park-like setting in the Silicon Valley town of Cupertino which Hawthorne laments as what he sees as the continuation of an unfortunate land-use pattern of low-density sprawl.

    Urbanists cannot afford to ignore the fact that technology is unsympathetic to architecture. Computer programmers and IT innovators, people who require countless hours of focused concentration, might actually prefer the pastoral landscape and low-key nature of Silicon Valley to the noisy and bustling urbanism that define what we traditionally think of as a ‘city’. Taking this into consideration, the new Apple HQ is an appropriate design for its purpose and also serves as reminder of the irrelevance of architecture in the twenty-first Century.

    This essay originally appeared in the architecture journal CLOG: APPLE


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    the highest quality fabrics. We are specializing in prototype production and design before mass production. http://www.mybelovedbaby.com


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